Why Intangibles?
- To paraphrase NYU's Baruch Lev, to say that tangible assets should be valued, while intangibles should not, is like stating that ‘things’ are valuable, while ‘ideas’ are not. The|Intangibles is about my (Boyd Neil) views on the new dynamics and elements in corporate and organizational reputation.
Categories
- Activism
- Blogging and Crises
- Books
- Citizen Journalism
- Corporate Reputation
- CR
- Crisis Communication
- Criticism
- CSR and Transparency
- Current Affairs
- Emotion
- Ethics
- Film
- Food and Drink
- Managing Intangibles
- Messaging
- Music
- Reputation
- Science
- Social Media
- Social Media/Web 2.0
- Sports
- Stakeholder Relations
- Television
- Travel
- Uncategorized
- Web/Tech
- Weblogs
Gaping Void
Tangible Ideas
- WPP Global Site
- BlogCampaigning - Parker Mason
- NewspaperGirl - Janet Meiners Thaeler
- Collective Conversation - H&K Blogs
- Crisis Blogger (Gerald Baron)
- Colin McKay
- Client Service Insights
- Fast Forward
- Euan Semple
- Web Strategy (Jeremiah)
- Online PR (Jim Horton)
- PR Blog News (Mark Rose)
- Neville Hobson
- Social Media Group
- PR Works
- Brendan Hodgson
- Reputation Xchange (Leslie Gaines-Ross)
- Radical Trust
- Conversation Blog
PR Network
CC License
This work is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 3.0 License.
« Reputation Recovery - Needs Work | Main | Social Media Menu »
April 22, 2008
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