The|Intangibles: Some Corporate Directors Like Conversation

March 20, 2009

Some Corporate Directors Like Conversation

Buried in a recent survey of corporate directors conducted by McKinsey is a finding that 29% of respondents report that one of the procedural changes corporate boards are making to deal with economic turmoil is "Promoting conversations that are more frank than usual"; further, 24% believe this is an additional change boards should make "to become more effective in managing the global economic crisis".

No mention is made of whether Twitter is a preferred tool for intermediating this new focus on conversation.

Mar 20, 2009 5:19:31 PM | Corporate Reputation, Current Affairs, Managing Intangibles, Messaging, Social Media

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